SPB has long been involved in the world of adventure and exploration, backing explorers’ initiatives and forging a partnership with the Guilde Européenne du Raid. For SPB, this approach draws a parallel between adventurers and its own corporate culture -a culture based on research, reaching new heights, searching for discoveries, the will to progress, perseverance and effort. Risk management is a constant concern, as befits SPB's role in the insurance industry.
Isabelle Autissier & Lionel Daudet, No man's land project (2010)
In 2010, the SPB Group sponsors a combined oceangoing and mountaineering expedition as part of its adventure sponsorship programme. The expedition, led by climber Lionel Daudet and yachtswoman Isabelle Autissier, will visit the ends of the Earth, especially Peter I Island near the Antarctic.
More people have been to the Moon than to this legendary island, one of the last discovered on Earth (in 1821). The two-pronged expedition will include climbing virgin peaks, extreme climates, rounding the Cape Horn, and promises plenty of excitement.